Start short. Expand only if the idea asks.

A post is a seed. An article is the tree. If a post keeps returning for three days, promote it: open /articles/new, give it a title, keep the plain thought as the first paragraph.

Use the editor, not the idea

• Bold and italic for emphasis, not decoration
• H2 and H3 to structure, not to impress
• Lists, blockquotes, inline code, and <hr> for breathing room

Draft support means you can save privately, publish later, unpublish with one click. Backdating lets you import older writing with its original date. Writing at length should feel like a longer conversation with the same calm person. Scrawl keeps that person you.